Studio Florez · Native iOS

Frankito Trading Co.

Tools that work where the signal doesn’t.

Small, native iOS apps built to keep working with no account and no bars of service. Everything you record is written to your phone first, and leaves in a format you can open somewhere else.

Fig. — the mark, drawn the way the app draws it

Stance

Three rules we don’t trade away

These are constraints, not preferences. Each one has cost us a feature at least once, and each one is still here.

  • Local first, always

    Recording never touches the network. Anything that genuinely needs connectivity degrades to “not available right now” — never to “the app is broken.” A hike is exactly where you have no signal.

  • Your data leaves

    Every walk exports as GPX: an open format, no export tier, no account needed to get it out. If we stopped making the app tomorrow, you would still have everything you recorded.

  • Legible at midday

    The palette is cream-first because a dark interface disappears in direct sun on an exposed ridge. That is a field decision that happens to also be the brand, not a style rationalised afterwards.

Shipping

Huella

Walk & hike tracker · iOS

Records your route, distance, pace and real barometric elevation gain with no account and no signal. Huella is the footprint — the mark you leave behind on the way up.

  • Route, distance, pace and barometric elevation gain, written straight to the device
  • Offline map regions — download the mountain before you lose the signal
  • GPX out and GPX in: follow a planned route with nothing but the phone
  • Named summits on your horizon, computed with earth curvature and refraction
  • Compass breadcrumb, ghost-trail replay, and a turn-back timer that knows the climb
  • Personal landmark pins that outlive the walk you first saw them on
iOS 18+ No account On-device storage GPX in & out Offline maps

In internal TestFlight — public beta next · Visit the Huella page

Palette

Four colours, and a rule about type

The whole system fits on one screen. It is small on purpose — a palette you can hold in your head is a palette that stays consistent across apps.

  • Hueso

    #F0EBE3

    The ground, not an accent. Vast cream space is the starting condition.

  • Tinta

    #1C1814

    Ink. Every word, every hairline, and the surface when the lights go down.

  • Cuero

    #A97D50

    Leather. Secondary accent, active states, and the trails drawn on the map.

  • Barro

    #A6402A

    Clay. The record button, the route line, and every metre of climbing.

Rótulo for the name, system for the numbers

A squared sign-painter’s face carries the wordmark and the headers. Body copy and every dense readout stay in the platform’s own type, with lining figures that don’t jitter as a distance ticks upward — a display face at readout size costs more than it adds. The forms are faceted and cut from straight lines: drawn rough, finished clean, no fake distress.

Workshop

What else is on the bench

  • Codemagic-builder

    The build pipeline, pulled out of Huella after it shipped rather than designed in advance: XcodeGen project, signing flow and CI config, ready for the next app to start from. Open source.

  • Vitaminly & Analogly

    The studio’s other two native iOS apps. They share the pipeline, and now the palette.